Your business gets a managed 90-day SEO plan, refreshed every quarter — so SEO actually runs.

Strategy, itemized implementation, active management — measured every 90 days, recalibrated for gains. Written so an owner reads it in 15 minutes.

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Guided by 25 years of digital strategy expertise · Powered by leading AI platforms

Most SEO work stalls before it starts. The audit isn’t a plan. The plan isn’t sequenced. And whoever’s supposed to push it forward gets buried in their actual job. So you end up paying for diagnosis, not movement.

What you get

Six things every owner walks away with.

01

A managed plan, not another audit.

You don’t just get the prescription. You get an active operator running it — sequencing the work, tracking what’s done, flagging what’s blocked.

02

Every line of work is itemized.

Development, design, analysis — each piece is scoped, scheduled, and ready for the right person to pick up. No "go figure out SEO."

03

Human-led. AI-powered. Best of all worlds.

Leading AI platforms handle the pattern-finding at scale across your market. A human leads the engagement — judgment, accountability, and the plan you’ll actually run.

04

Fractional CMO thinking, without the bill.

Strategic direction *and* the management of the work, for the price of a freelancer. Usually billed at $8–15k/month — you pay $1,500.

05

Measured every 90 days. Recalibrated for gains.

Set-and-forget SEO is dead. Each cycle measures what moved, what didn’t, and shifts the next 90 days toward where the gains are.

06

Written for owners.

15 minutes to read. No jargon, no 200-page PDF, no acronyms you have to Google.

Growth through tracking impact on your business

Six months. Three reviews. A plan actively run in between.

Month 0

Baseline plan + implementation map.

We pull a deep view of your market, your site, and your competition. You get the first 90-day plan: the strategy, every line of development, design, and analysis work scoped, and the sequence we’ll run them in.

Month 3

Measured. Recalibrated.

What the implementation moved. What it didn’t. What the data tells us to do differently. You walk away with cycle two — sharper than cycle one because we now know how your market responds.

Month 6

Compounding visible.

Same shape, plus a clear recommendation: continue, step out, or change the focus. By month six, recalibration has compounded — cycle three benefits from everything the first two taught us.

Why this works

Best of all worlds. Human-led strategy, AI-powered analysis.

Leading AI platforms do the analysis.

We pull a wider view of your market than any human team could process by hand — your competitors, your customers, the search behavior of the people you want to reach. Leading AI platforms surface the patterns and tee up the questions worth answering.

A human leads the engagement.

AI is good at finding signal. It’s bad at deciding what to do with it, and worse at making sure anything actually gets done. Every engagement is guided by industry expertise developed over 25 years in digital strategy — across agency, in-house, and fractional roles. The strategy, the plan, the management, the recalibration — human-led, end to end.

Case studies

From invisible digital presence to a market leader in less than 24 months.

Capitol Process Services website
Capitol Process Services logo

Capitol Process Services

Process Serving · DC · Maryland · Virginia · 2024–2026

Local DMV market traffic growth, year over year

A 40-year DC-area firm. New ownership inherited a great reputation and a website a decade behind. Two years later, local DMV traffic 4×’d and they own page-one Google across DC, Maryland, and Virginia.

Read the full case study

Questions owners ask on the fit call.

Real questions. If yours isn’t here, ask it on the call.

How is this different from a fractional CMO?
A fractional CMO usually bills $8,000 to $15,000 per month, plus your production team overhead. The SEO Master Plan gives you the strategic direction part of that role — focused on SEO and the growth that compounds from it — plus the active management of getting the work done. For $1,500 per month.
How is this different from an agency retainer?
Most agency retainers bill for executing work, which is why they need long contracts — hours in equals revenue. The SEO Master Plan is the opposite: a fixed-price managed plan. You pay for the strategy, the itemized implementation specs, and the operator running it. The actual development, design, and analysis labor comes from your team, a partner we coordinate, or a separately scoped engagement with us.
Do I have to learn SEO?
No. The plan is written so an owner reads it in 15 minutes and knows what is happening, why, and what to expect this quarter. The technical detail lives in the implementation map for the people doing the work.
Where does the strategy come from?
Every engagement is guided by industry expertise developed over 25 years in digital strategy across agency, in-house, and fractional roles. Leading AI platforms handle the big-data analysis at scale across your market; the human side reads what surfaces, writes the plan, and manages the implementation through the cycle. Best of all worlds — AI scale plus human judgment and accountability.
What if I already have a developer or agency?
Even better. The plan itemizes every piece of development, design, and analysis work — your existing team gets a clear backlog and we coordinate with them through the cycle. You also get an independent voice measuring whether they are moving the right things.
Does $1,500/month include the dev and design labor?
No — and on purpose. $1,500 covers the strategy, the itemized implementation specs, the active management, and the quarterly results reviews. The actual labor is delivered separately: your team, a coordinated partner, or a scoped engagement with us. Keeping the planning and management fixed-price and the labor variable is what makes this affordable instead of agency-priced.
How fast do I see results?
SEO compounds. The baseline plan starts moving things in cycle one; the month-3 review shows what shifted. Owners who stay through both quarterly cycles see the recalibration effect — each cycle is sharper than the last because it is tuned on what your market actually rewarded.

Ready for your SEO Master Plan?

See if the SEO Master Plan is right for your business. Book a 20-minute fit call and walk away with a clearer picture either way.

Get My 90-Day Plan